When building web and mobile apps, delivering consistent and location-appropriate content to users worldwide is crucial. Ensuring that features like language settings, regional promotions, and compliance with local regulations work correctly. This can be achieved using geolocation testing that ensures that your web or mobile app delivers users a tailored experience based on the user's location.

Geolocation testing uses IP addresses or GPS features to deliver localized content that complies with regional regulations or provides location-specific features. Therefore, ensuring that your website or app functions correctly in different geographies is crucial for meeting legal requirements and providing a seamless user experience.